STRATEGI PEMANFAATAN RUMAH PRODUKSI BAGI UKM DI DESA BANYUMENENG KECAMATAN MRANGGEN KABUPATEN DEMAK

Wiwin Okta Fianti” STRATEGY FOR UTILIZING PRODUCTION
HOUSE FOR SMEs IN BANYUMENENG VILLAGE, MRANGGEN DISTRICT,
DEMAK REGENCY”, Economic Education, UNIVERSITAS PGRI SEMARANG,
2019. The development of MSMEs in Indonesia is still faced with various
problems that cause weak competitiveness of imported products. The main issues
confronting MSMEs include infrastructure limitations and government access.
The focus of the problem include: How is the existence of SMEs when the
production house operates? What are the obstacles to using a production house?
What are the perceptions and interests of SME owners or managers in
Banyumeneng Village to utilize facilities in the production house? What is the
strategy for using the production house effectively and efficiently?
The purpose of this study is the existence of SMEs when production
houses operate, constraints when using production houses, perceptions and
interests of SME owners or managers in Banyumeneng Village to utilize facilities
in production houses, strategies to utilize production houses effectively and
efficiently.
The method used is descriptive qualitative method. The results obtained
by the existence in the production house continue to maintain processed products
from the basic ingredients of bamboo shoots that do have their own
characteristics in the preparation or presentation. In conclusion, cluster farmers
continue to produce bamboo shoots and are then processed by business actors.
Keywords: UKM, Entrepreneurship, Production House.